Director, Integrated Intelligence

W2O Group London a month ago

Recently named Best Place to Work by MM&M, The Holmes Report, PR News, PRWeek, and AdAge, W2O is an integrated marketing and communications firm powered by analytics and specializing in healthcare. We are currently looking to add talented professionals to our growing team. This is a great opportunity to join a dynamic, fast-growing global agency.

OVERVIEW

The Account Director will join our EMEA analytics practice, based out of W2O’s London office and reporting into the regional analytics lead.

Skilled in developing trust-based relationships with colleagues and clients alike, this individual is responsible, together with the broader leadership team, for driving sustainable business growth, and managing key clients, projects and other aspects of the business day-to-day.

The Director will have a personal and / or professional interest in healthcare, and be passionate about delivering insight that addresses specific, business-critical issues and supports evidence-based decision-making in healthcare PR /comms, marketing and related fields.

They will exhibit a natural curiosity and drive to succeed and will thrive working in a fast-paced, fluid agency environment, with client-centric delivery and constant innovation at its core.

They will be expert in at least one of the following: social and traditional media analysis, strategy and consulting, digital marketing analytics & measurement, statistics / advanced data modelling, search / SEO and web analytics, market research.

JOB RESPONSIBILITIES

  • Tangibly contribute to the evolution of W2O’s regional and global analytics practice

  • Establish and achieve financial objectives

  • Provide strategic and technical leadership to project delivery teams and ensure profitability targets and resourcing needs are met

  • Lead pitches, proposal development and other NBZ activities

  • Cultivate and grow strategic client accounts

  • Coach, manage and mentor more junior members of the team

  • Partner effectively with key internal stakeholders to sell in the analytics value story and unlock additional integrated growth opportunities

  • Contribute to the success of W2O thought leadership / marketing activities, including the annual EMEA marketing science summit and other activities as required

  • Direct and deliver client projects consistent with W2O Group and client standards

  • Demonstrate expertise in key developments shaping our clients’ business and the healthcare industry overall

  • Stay informed about the marcomms insights and analytics industry, including new technologies, methodologies, and key players

  • Work within the wider W2O Analytics team to further develop capabilities and efficiencies; coach team members in research methodology and insight development to drive visually appealing, strategic insights and recommendations for marcomms action

  • Interface with clients, senior W2O stakeholders, client service teams, analysts, project management and finance teams to provide a single point of contact for respective project

  • Collaborate with, and contribute to. practice knowledge share, including communications and marketing strategy, new technologies, methodologies, etc.

REQUIRED SKILLS AND EXPERIENCE

  • Demonstrable interest in / understanding of key trends shaping the healthcare industry

  • A natural collaborator, able to develop trust-based relationships and bridge diverse teams and functions

  • A leader in insight generation in healthcare communications, marketing or related field

  • Adept at cultivating and leading client relationships in a fast-paced agency environment

  • Critical thinking, curiosity and proven ability to pivot and problem solve effectively

  • Able to work both autonomously and lead a team of ambitious A-players

  • Skilled in managing and mentoring team-members to achieve and grow in their careers

  • Demonstrable relevant technical expertise in at least one field of digital analytics

  • Degree-level qualification. Advanced degree preferred

  • Advanced competence with Microsoft Office, particularly Excel and PowerPoint

  • Excellent verbal and written communication skills with strong attention to detail

W2O Group offers a comprehensive benefit program and perks, including a primary office location outside Spitalfields Market, 25 days holiday, private medical insurance, dental insurance, pension contributions and a five-week sabbatical program. Other perks include health and wellness reimbursements, a subsidised W2O amazon shop, Friday afternoon happy hours, and free healthy snacks to keep you running all day long. Learn more about our great benefits and perks at: http://www.w2ogroup.com/ .