Director, International Product Marketing -
Our client, a highly regarded diversified Global Asset Manager is looking for an experienced Product Marketing professional to take ownership of marketing activities of their UCITS fund range across EMEA. You will develop compelling fund-marketing content to support the firms UCITS product suite and drive business development efforts across the region.
Roles & Responsibilities
Develop marketing content by collaborating closely with the Product Management, Digital Strategy, Product Development, and International Client Marketing teams.
Develop a strong sense of ownership and accountability for all product content for the International business
Play the role of product champion for set of focus funds, with responsibility for all supporting content, including developing unique product positioning by articulating our funds’ distinct investment process and competitive advantages.
Conceptualise and develop marketing content in support of the UCITS product suite; deliverables may include fund highlights, thematic content, timely market-driven events, topical articles, website content, etc. Leverage, edit and reconstruct existing collateral as needed to support different delivery mechanisms.
Responsibility for overseeing the production management and timely delivery of marketing and reporting packs for focus funds for our key distributors.
Work closely with Client Marketing team to understand the country and channel requirements for product content and assist in delivering content for campaigns and events.
Maintain strong relationships with the sales teams throughout the region
Experience & Qualifications
Seasoned product marketer with in-depth knowledge of the capital markets and equity and alternative investment products; must be able to apply this knowledge to product positioning, content deliverables and supporting graphics.
Proven experience developing investment content and messaging for multiple audiences delivered through print and digital mediums.
Ability to build cooperative working relationships combined with the ability to take ownership and drive results.
Strong written and oral communication skills.
Strong research and analytical skills, with an exceptional attention to detail.
Previous experience working in a sales-driven, multi-channel, distribution environment.
To hear more about this exciting opportunity, please contact Alex Brown on 020 7847 8878 or email your CV to http://[email protected]
Please note: that due to the high volume of applicants responding to our adverts we are regrettably not able to feed back on all applications; only successful candidates will be contacted.